There's one web mistake I see made more than any other by business and website owners: Getting caught up in the myth of the fold. Here's what you need to know about the digital fold and modern scrolling behaviors.
You've probably heard that Google has started rewarding websites that use an "SSL Certificate" with increased search rankings, and even decreasing the search rankings of any website that doesn't use one. So you know it's important to talk to your web people about getting one... But what is this SSL certificate thing, and why does Google think they're so important?
There are many ways to keep your passwords from ending up in the wrong hands, but no can do them for you -- or for your employees. When it comes to protecting your data and assets, security is everyone's job. Here's a few simple rules to live by to keep your business safe online.
Establishing and publishing your sales policies isn’t just something your lawyer wants you to do — it’s a key method of increasing online sales, decreasing stress, and avoiding legal problems.
SEO is a huge, complex subject, with ever-changing advanced concepts and long-standings basics. Almost everyone knows that it is highly important, but what is it really?
Your web developer swears they've made those changes you wanted to your website, but everything looks the same to you! What's going on?
October is upon us, and so are Google's sweeping new changes in how Google ranks your business website! But why, and what do you have to do to avoid penalties to your business?
There are many techniques used for increasing your visibility in search engines, but not all of them are good ideas.
You want your most motivated buyers to find you at the moment that they’re ready to buy. SEO is the tool to make those instant connections.
You may have heard that to stand out to potential customers, you need to optimize your online presence, and two strategies are SEO and SEM. But what is the difference?
There are four main categories where each page of your site is scored, and and all four are important to consider when formulating a search engine optimization (SEO) strategy for your online presence.
Which social networks you choose to utilize as part of your social media marketing plan will largely depend on the audience you’re trying to reach, and even what kinds of content you want to post. Here’s a brief overview of your options to get you started.