Which social networks you choose to utilize as part of your social media marketing plan will largely depend on the audience you’re trying to reach, and even what kinds of content you want to post. Here’s a brief overview of your options to get you started.
Facebook tends to be one of the hardest social media platforms to compete on, but with any social arena, you might start to ask yourself: is going to all this trouble (and potential expense) to produce “social” content worth it?
There's one way in which your goals and Facebook's goals align perfectly: You both want people to want to read and interact with the content you post. Realizing this is how you start to win the Facebook game.
Mastering the complex and changing rule-set that Facebook requires of businesses to gain visibility feels impossible! But you know what else has complicated rules and ever-changing environments that most of us still engage with enthusiastically? Video games.